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August 2015
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October 2015

Social Media Coffee Buzz: Before You Start, Plan Ahead!

If you're going to dive in to Social Media, you better have some kind of plan. I didn't have a plan and I have learned from that mistake.  Do you make a list before you go grocery shopping? Or go on a vacation without a guide or map?  The point is, there are things we do which is better if we plan for it ahead of time.  


Your Username

I had enough sense to use the same username "pulpsushi" for all of my accounts.  I can barely keep track of my passwords let alone different user names. It makes designing my business card pretty easy:  


At first, my Instagram was just random pictures I took in order to make them look artsy. Eventually I started sharing items from my shop when they were new.  My Instagram was a "catch all" of my interest, hobbies, silly pictures, personal stuff, shop images and promotional graphics, it was all over the place. 

Back in January, I talked about stepping up my Instagram game.  This was when I realized that my overall Instagram page plays a big role in my "Pulp Sushi" image.  I can still celebrate things that inspires me but you will not see too many personal images. I also stick to the same filters now too so my images have a cohesive look, which lately has been kind of dark.  So think about how you want your Instagram to appear when someone checks you out for the first time.

When I started Facebook, I just had a profile, there were no pages, and status updates were just dumb, trivial things like "Having a nice, big cup of coffee to start the day." Like really, who cares??   Then there's the hesitation of sharing my Etsy updates - should I bother my friends and family with this?  I still hear folks ask this.  Pages are made specifically to promote your business and hang out with your customer base.  I do most of my shop and blog promoting on my Facebook page but will occasionally share on my personal profile. 

Websites have almost become secondary. When I hear about a new restaurant in the area and I look them up online, the search results will most likely show me a link to their Facebook or Twitter page before an actual website link. Some businesses don't even bother with an official websites anymore and just use Facebook as their main page.

Here is a great Social Media plan you can stick to from Handmade Success.

Some questions for you to think about: 
- What are your goals in signing up for Twitter/Facebook/Instagram, etc.?
- How often are you online? 
- Who is your audience? 
- Are you in introvert or extrovert?
- Do you like to take pictures? 
- Do you like to write? 
- Do you have a smart phone? 
- What is your daily/weekly schedule like? 
There is no right answer for any of these questions but it's a good place to start if you are unsure how or where to begin.

Happy National Coffee Day - A Love Letter


Yeah buddy!  While every day is a National "Something" Day, please believe I keep track of the "coffee" day!  

Dear Coffee,

You know I can't quit you Baby!  I may go through days where I drink less of you because it's messing up my sleep, but I always come back.

Tea is nice.....but it's not you.  Drinking a chai tea still does not feel like a warm hug assuring me "You're gonna have a good day."  Only you can do that, plus you go well with CAKE!

I love you Coffee, today and every day. 



It's Coffee O'Clock

It's The Most Wonderful Time Of The Year - FALL!

All of the time I mention how Fall is my favorite time of the year.  Winter is ok if you're bundled up and the snow is fresh (before it turns to slush) but Fall - Autumn, that's the best time of year.  There are many reasons to love this time of year, but I wanted to share why I love this season so much. 



Enough said. I am very fortunate to live in part of the country that still has SEASONS and I get to enjoy seeing the colors change in the trees.   Here's a photo I took a few years ago when I lived in Tarrytown, NY. Don't you just love that red?



Homemade Pumpkin Spice Latte
Image from Live Simply


I'm seeing some Pumpkin Spice hate this year and I say "Poo!" to that! I think Dunkin Donuts makes a better Pumpkin Spice Latte than Starbucks.  I love most Pumpkin Spice flavor anything.   If you want to make your own, Live Simply has a great recipe to make your Homemade Pumpkin Spice Latte.


Sure you can wear boots all year long but I'm not that type.  I can't wear boots when the weather is warm.  Modcloth has a nice collection of boots to check out.  If you have big calves like me, then it's a relief to see that ankle boots are big this Fall like these cute Salt Lake City Slicker Boots





I know Football season has started but I love Baseball. I am a Yankees fan but I also like the Mets and right now is a good time to be a fan of New York Baseball!  I love watching night games in September/October.  Post season baseball is the best!

The MLB has very long seasons but things really get exciting in September when we find out who is going to the post-season, playoffs, World Series.  As I write this, the Mets are first in their division, Yankees are second shooting for a Wild Card spot so it's still, guess. 


image from

Halloween is my favorite holiday, it always has been.  The decorations, the costumes, the movies - yes please!  The above image was taken at Chelsea Market last year, they do such a great job with their decorations for any holiday but Halloween is definitely the best.

**This post contains affiliate links and I will be compensated if you make a purchase after clicking through my links. 


NYC Visit - September 2015 Edition

Happy Monday! Hope everyone had a nice weekend. My weekend started early when I headed down to Manhattan on Thursday.  I had to visit my Cardiologist first so I walked around the Upper East Side for a bit.  It's one area that still has not been effected by the glass tower building boom going on in Midtown.  I hope there will always be old buildings like this in NYC.

NYC Visit - September 2015 Editon

There is a new subway station that just opened up and it's fairly close to my parent's place so I thought I check it out.  It looks and feels like a subway station from another city or country.  Their escalators are long, steep, and a bit trippy if you are claustrophobic.  I kept my head down after I took this photo.

NYC Visit - September 2015 Editon

Time for a Punk Rock show! We headed down to Terminal 5 to see H2O and Rancid.  I do not go to shows as much as I used to. Minus a couple of drunken jerks and becoming pretty dehydrated, it was a good show!

NYC Visit - September 2015 Editon

NYC Visit - September 2015 Editon

Friday night we stayed local and after dinner headed up to the rooftop deck of my parents building.  It faces the west side, Hudson River, and New Jersey.  Hopefully this view doesn't change but new buildings keep going up so you never know with this area.  It was still pretty relaxing and peaceful.

NYC Visit - September 2015 Editon

My new blog series starts later this week so make sure you check back!

Life Lately: Feeling Reinvigorated


In my latest newsletter, I shared that the end of Summer/start of Fall feels like a time of renewal for me.  Traditionally it's January 1st or the start of Spring but I'm backwards.  

I've been adding more items to the shop and applying to holiday craft fairs. The fourth quarter of the year tends to get pretty busy and I think entering my favorite season inspires me and motivates me to get to work. 

Also, I had an epiphany recently. Yes. An epiphany.  Last week I was reading over the e-book I've been working on - which I happen to take an unexpected long break from.  I started thinking about how much has already changed since I started writing it.  For example, PERISCOPE! I don't think Periscope was even a thing when I started writing and now it's here and it's a hit.  Pinterest has added more features to make sharing pins and pulling images easier too. 

I am going too damn slow and not keeping up with these constant changes!  So instead of publishing an e-book one time which could have out of date info in the next 9 months, I am going to convert it into a blog series instead now. Hooray! 

I know, another Social Media blog series?? Yep! The introduction will be posted next week with more detail on what this new series will be about.  It is a topic I enjoy reading and learning more about. I also like working with it and figuring out different ways to use Social Media for my business - some turn out great, others are bust and I plan to dish it all.

What else is going on? I'm going to see RANCID on Thursday! I haven't seen them in 14 years!  No matter how old I get, the band will still be older than me. ;) One of my absolute favorite punk bands who just got better as they got older.  No pit action for me though. I don't want sweaty bodies touching me lol!

New Charm Necklaces

Happy Tuesday! Yesterday was a holiday so I took an extra day from anything work-related (in the spirit of Labor Day!)

So let's start the week with some new merch shall we? I got some new charm necklaces to share with you today. You can find them in the Etsy and Storenvy shops. The images below link to their Etsy listings.




This Tea Pot is just TOO cute! I have two more necklaces I will be adding a couple more with different color Czech beads.



Have I ever shared a customer story who purchased a locket necklace from me? She was looking for something she could carry her husbands hair in. I thought it was very sweet and I was flattered she chose my necklace for it.  

End Of Summer NYC Visit

I was in the city this past weekend as it's become an annual traditional to stay in Manhattan the last week of August as part of our anniversary. Saturday night we hung out at the rooftop deck of my parents building (the 46th floor) and we noticed a new park popped up a few blocks south. We had to check it out the next day....

It was pretty humid, but sitting at this water fountain was quite comfortable and refreshing.  I really wanted to take my shoes off and just jump in.

One of our spots to eat in Hell's Kitchen is Island Burgers & Shakes.  Pictured is "The People's Choice" and really, all I need are mushrooms, cheese, onions, and lots and lots of pickles.  Just look at that blanket of Swiss cheese! Don't go if you're claustrophobic as it's a tight space so get cozy with your neighbor.

We went downtown to visit the 9/11 Memorial. It was my first time there with it being finished.  I got to see The Freedom Tower up close and it's tall. Really, really tall.  Almost TOO tall.  Do we need a building this tall? Does any building need to be this tall? 

It was nice to see the memorial in person. So much bigger than it appears on TV but then again, so were the buildings that once stood there.  I have moved on since "9/11" , not that I don't care, but it doesn't stir emotions like it used to.  

There was one instance where we sat down off to the side and it was kind of quiet.  Something just came over me and I started to cry.  I have not cried over what happened in years.  Meanwhile, people were posing and taking selfies in front of the memorial, not sure how I feel about that, but the sadness came back again for me, just for a couple of minutes.  

Overall it was a nice, chill weekend with a lot of time spent outside and walking around the city.  We'll be back again next month but it was a much needed couple of days away. I have a lot of work to do this week!

I'm Seeing RED! New Jewelry For Sale!

I meant to share what's new in the shop last week but before you knew it, the weekend arrived and I skipped town, sorry about that!

I wasn't exactly on a "Red Kick", I just happen to have a lot of red beads stock and red is such a hot color any time of the year. Red is a very powerful color.  It is a color that symbolizes so much emotion from love to anger, danger, power, aggression and energy. It's a fun color to play with.




I got a lot of new materials that I am excited to work with so there will be more updates soon.  

I've been planning my upcoming holiday shows and I feel like I'm over my sluggish non-productive hump.  I am sooooo looking forward to the Summer ending already.  I'm excited for the Fall and Winter as a lot of cool stuff is coming up. 

I submitted my application for this year's Hudson Valley Hullabaloo and I was talking to Mike about Bard College's holiday craft fair - which I hope they do again this year. And of course there is the holiday show that my Etsy team puts together in Beacon, NY so as usual, the holidays are going to be busy and I will do my best to try to enjoy some of it.  

Are you getting your shops ready for the holidays yet?